By this time Dhoni was a huge national star and had become inextricably linked to the franchise despite not being a local. Obviously, some teams have been better at it than others. Sridhar Ramanujam, a Bangalore resident and head of the consultancy firm Brand-Comm, told the Cricket Monthly that Bangaloreans take great pride in their city. They alternated with Knight Riders for the title, by winning in 2013 and 2015. Even so, despite two titles and four finals in the first eight years, Super Kings were not the most watched team in any of those seasons. Games between these two teams became the most anticipated and the most watched in the league. They had a leader, someone who was competitive, and he was a local guy. Knight Riders had Eden Gardens, Sourav Ganguly and Shah Rukh, while Royals had Shane Warne, a charismatic cricketer with Bollywood flair, and actual Bollywood fame in the form of co-owner Shilpa Shetty, who bought a stake in the team in 2009. So which team has, in fact, been the most popular in the league's 12-year history? It was bottom-up brand building, which is not easy.". "That kind of aggression seems to impress viewers," says Bijoor. As things stand today, Chennai Super Kings and Mumbai Indians have clearly separated themselves from the pack, both on and off the field - with Super Kings perhaps marginally ahead in terms of national popularity. RRR: 10.91, 25th Match, Rawalpindi, Oct 14 2020, National T20 Cup, 5th Match, Kandahar, Oct 14 2020, Ghazi Amanullah Khan Regional One Day Tournament, 2nd Match (D/N), Dhaka, Oct 13 2020, BCB President's Cup, 1st Match, Adelaide, Oct 10-13 2020, Sheffield Shield, 2nd Match, Adelaide, Oct 10-13 2020, Sheffield Shield, Up to £100 in Bet Credits for new customers at bet365. What if there is no IPL? Broadcast rights switched from Sony to Star Sports, which blitzed the IPL across multiple channels and in multiple languages. According to Duff & Phelps, 2017 was also the year social-media activity around the IPL took off. 2008 to 2011: Knight Riders and Royals charge off the blocks 2012 to 2015: Mumbai challenges Knight Riders For our purposes, the 12 seasons of the IPL naturally lend themselves to examination in two blocks of four years each, followed by two blocks of two years each (Super Kings and Royals were suspended for the 2016 and 2017 editions). None of these factors are sufficient by themselves, nor does the absence of any one indicate a team will be unpopular. On Hotstar, Mumbai just edged out Super Kings, with a cumulative reach of 138.2m to 138.1m. "If Virat [Kohli] moved to Rajasthan Royals, there would be a switch in loyalty," says Shah. 2018 and 2019: The Super Kings years Ask about the most popular team in the IPL and you are likely to get a variety of answers. The number of Tamil-speaking viewers on Hotstar, which offers Tamil commentary, doubled when Super Kings played. This helped Royal Challengers round out the top three in the viewership table. The 19th-over specialist, 50 runs off four overs, and other IPL trends How players did in the last 10% of their careers compared to the first 90% ESPNcricinfo's CPL team of the 2020 season And he was dating a Bollywood celebrity. To help make this website better, to improve and personalize your experience and for advertising purposes, are you happy to accept cookies and other technologies. The location of a franchise obviously determines the size of its market, which gives teams in metros a big advantage. In a fairy-tale return to the league, Super Kings won the 2018 IPL. Number of single-digit scores by the Australia batsmen against South Africa in Hobart was 16 - their joint-most in any Test. "What is important in India that is unique is some sort of celebrity angle," N Santosh, a partner at Duff & Phelps India, told the Cricket Monthly. The last time before this they had 16 such scores in a Test was in 1912 at the Oval. Frenchman Eric Cantona was the face of Manchester United in the early years of the English Premier League, while Egyptian Mo Salah is Liverpool's most popular player today. Get Live Cricket Score, Ball by Ball Commentary, Scorecard Updates, Match Facts & related News of all IPL 2020 Matches, International & Domestic Cricket Matches across the globe. Television ratings are a blunt instrument for measuring popularity, but they do provide a relative idea of the interest in each team.

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